“It’s the unique blend of versatile capabilities that cross common
industry categories such as DAM, PIM, MDM and Headless Content
Management which makes the Picturepark Content Platform stand out”, says
Ramon Forster, CEO of Picturepark. “Instead of bells and whistles, we
focus on being the foundational platform for modelling content and
metadata. One so versatile that it can rapidly go from simple to highly
complex, whatever best fits the customer’s goals – for both today and
tomorrow.”
Customers and partners can harness the capabilities of the new
product for integrating their existing distributed content systems via
connectors: providing unified access via the Picturepark Content
Platform. By building microsites
and other applications on top of Picturepark, using it as an underlying
technology foundation, customers and partners can build their own
completely tailored solutions or products.
“Using our state-of-the-art API and SDK,
developers can build powerful white-label solutions on top without
having to start from scratch”, states Urs Brogle, Product Owner and
Director of Engineering. “This is key, as it enables faster
time-to-market and means lower costs for partners and customers – all
while retaining their freedom to build exactly what’s needed.”
The Picturepark Content Platform was made generally available to both
customers and partners on February 15, 2019. For more information,
visit: https://picturepark.com or contact info@picturepark.com.
About Picturepark
Picturepark enables
organizations to build purpose-specific solutions that help them to
better manage and route any type of content, at any scale.
Picturepark manages file-based and fileless content in a strictly-structured way: featuring content management innovations such as Adaptive Metadata™, semantic relationships and microsites.
Designed API-first and based on a modern technology stack,
Picturepark combines the primary benefits of multiple content management
disciplines: master data (MDM), product information (PIM), digital
asset (DAM) and headless content management.
Picturepark can be used as a standalone content system, as a content
integration bus which routes content to other systems and as a platform
technology which provides the base for customers or partners to build
their own purpose-specific content solutions.
