Picturepark “Ports” makes it easy for your digital asset management integrator or sales partner to build DAM portals (ports) that can be easily added to your websites and intranets. Distribute assets via your websites and other locations, and manage it all from within Picturepark.
Embedded and branded ports
Embedded ports are download areas that are built into websites, wiki and CRM pages, or virtually any other Web location. Adding a port to your website is as easy as adding an iFrame, so you won’t spend a fortune on custom Web development, and you can be confident they’ll work across browsers.
Use embedded ports to provide pre-filtered asset collections anywhere you need them. Provide a list or thumbnail grid of press releases in the sidebar of your News page, or provide a scrolling list of customer-related files on the Account pages of your CRM. If your organization uses an internal wiki or intranet, Picturepark Ports offers you a convenient way to make images, spreadsheets, forms, presentations and general employee materials available to everyone, right from within the intranet location that makes the most sense.
Branded ports are stand-alone alternate interfaces to Picturepark that can be styled to reflect your brand. User accounts are supported, so you can control who can see what. Asset sharing enables users to share assets with others and get direct download or preview URLs that have been shortened for easy use on social media or websites.
The primary advantage branded ports offers you is that you can provide simplified Picturepark interfaces to customers, partners and the press, while still retaining browse, search, preview, derivative-specific download functionality and, of course, control over user rights.
How ports work
To publish a digital asset to a port, just drag the asset onto the port’s source category in the Picturepark tree. The asset instantly becomes available via the port. Each port can have its own source category, so your options for targeted distributions are endless. Multiple ports can also reference the same source category, and each asset can appear in as many ports as you need.
To remove an asset from a port, simply remove it from the source category. The asset is instantly removed from all ports that use that source category.
Automated port management
Picturepark workflows can be used to automatically control what appears in your ports. A workflow can publish press releases to your Press port at exactly the right time, remove assets from ports when their licenses expire, and more—all without any user interaction.
You can also use automation to assist users and decrease the likelihood of user error. For example, you could provide a series of check boxes that make port assignment even easier. This makes multi-port assignment easy and it provides a nice at-a-glance way to see which ports contain the asset. What’s more, it enables you to hide your port source categories so that users won’t make inadvertent assignments through drag-and-drop errors.
You can also leverage Picturepark Adaptive Metadata technology to schedule port activity for the entire life cycle of the content: Publish certain files when final approvals come in, and take them out again when the asset is archived—even if that doesn’t happen for years. It’s a great way to set your port publishing rules now and not have to worry about them again.
An extra layer of security
To ensure that you have absolute control over which assets become visible via your ports, each publicly accessible port has an associated “user” to which specific rights are assigned. For example, you might have a Website-Sidebar-Port user account and another user account for each of your other ports. (Or they can use the same account.) If an asset’s user rights don’t permit that port user to see the asset, the asset will not appear in the port, even if the asset has been added to the source category.
Ports and their contents can also be controlled based on user accounts. So, for example, what a client sees can be different than what your employees see. Better yet, when you use ports to share and collaborate with multiple clients, they’ll each see only their own digital assets.
Workflows can automatically change rights if you want them to. Or, you can see this as a fail-safe that will further restrict which users can make port assignments.
Most importantly, this offers you a fast way to remove one or more assets from all ports—temporarily or permanently—for license or other reasons. If the take-down is temporary, a single user-rights change will re-publish the asset to all previously assigned ports.
Digital asset management, not Web development
No special Web development skills are ever required for the ongoing management of your ports because you use Picturepark to control what appears in each port.
This provides you with a number of benefits:
- Port managers don’t need accounts on your CMS, and they don’t need to understand a thing about Web development
- You can manage your ports’ contents via a Web browser at any time—no need to schedule time with your IT or Web teams
- You have a single location that acts as “command central” for all your digital asset publishing channels, no matter where on the Web your assets appear
Your CMS might offer file management features, but it’s not a great idea to copy files to a CMS just so they can be made available on the website. You lose your DAM-based control over the files, and multi-system workflows can require the involvement of too many people. Plus, you might have Web properties that are not managed from the same CMS.
Picturepark Ports provides you with simple, foolproof control over where and when your digital asset appear on the Web, no matter where those assets are available.
Picturepark partners, integrators and administrators can build your ports inside a graphical editor that’s included with Picturepark. Anyone who has worked with graphical Web editing tools, like Dreamweaver, can be trained to build ports in no time.
A number of port templates are included to make it easier for you to get started. You can also buy pre-configured templates from Picturepark partners, or have your Picturepark integrator build new templates to your exacting specifications.
When the port editor has been used to build your ports, you can be sure your ports will be upgrade-safe, meaning that they’ll work with new versions of Picturepark, often without any changes.